Monday, February 28, 2011

Social Media Creates Intimacy

Every time I hear someone talk about addiction to social media, rules they think others should use for cell phones, texting or on the job connections I think of Stefana's talk.

Yes, there are limits, but maybe we are limiting our own beliefs of what we are capable of.

Amplify’d from profitablesocialmedia.com

I was walked up to a group of friends at an event last week and saw several gathered on a group of chairs and sofa in the hotel lobby… each with their smart phone out texting.

Disconnected?

Not really. The group had been together for hours, out to dinner and very good friends.. but each of them were taking a moment to check in the friends and family at home.

An Internet connection doesn’t replace face to face time.. but it can enhance it. Rather than the knee jerk reaction that we are losing intimacy, watch this video from TED speaker Stefana Broadbent: How the Internet enables intimacy

Read more at profitablesocialmedia.com

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Friday, December 31, 2010

What are you doing to let your customer plan spontaneity?

I love this term.. irrational as it may be.

"Planned Spontaneity"

It may sound like "getting around to procrastinating" or "busy on my day off" but I think it points to a desire most of us share. We want to be spontaneous, can't really plan it, but can use these new tools to "organize on the fly"

Have you tried "planned spontaneity?"

Amplify’d from www.customerthink.com

For consumers, knowing where they are and what’s / who’s around them is the key to planned spontaneity.  That’s about to get a whole lot easier, as geo-location becomes a key feature of social networks and web apps from existing providers adding location information:

  • Geomium takes data from local review sites and combines it with social information to not only allow users to both see which of their friends are nearby, but also to find nearby event and venue information and deals.

  • LikeOurselves lets individuals quickly create a mobile group and locate members within 20 miles of their location, enabling on the fly meetups

  • FastSociety is a New York-based startup aimed at simplifying communication between friends on-the-go. The service is SMS-based, and groups last between 3 hours and 3 days, increasing the spontaneous nature of the offering.
Read more at www.customerthink.com

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Sunday, December 26, 2010

Who says we can't have more friends? (thanks @geoffliving)

I haven't read the source and admit I'm uneducated on Dunbar's assumption that our brains can only handle 150 relationships.

No matter how he comes up with that number.. he didn't include all the tools we have today.

Let's stipulate that we are using a new defination of friendship. There are limits to how many people we can spend time with in person.. but so what?

When I get a tweet from a Twitter friend I talk to every day who says "I hope we get to meet some day" I'm a bit confused.

"Didn't we meet last year?"

"No, I mean "in person"

"Yes, that would be nice.. but would be be closer friends?"

Amplify’d from www.nytimes.com

Put simply, our minds are not designed to allow us to have more than a very limited number of people in our social world. The emotional and psychological investments that a close relationship requires are considerable, and the emotional capital we have available is limited.

Indeed, no matter what Facebook allows us to do, I have found that most of us can maintain only around 150 meaningful relationships, online and off — what has become known as Dunbar’s number. Yes, you can “friend” 500, 1,000, even 5,000 people with your Facebook page, but all save the core 150 are mere voyeurs looking into your daily life — a fact incorporated into the new social networking site Path, which limits the number of friends you can have to 50.

Read more at www.nytimes.com

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Wednesday, October 20, 2010

#hashable invades my privacy. Will I like this?

I got an invite to look at #hashable. The tweet said

" the way you are you'll pick it up quickly and run with it"

Wos..such flattery. I feel for it and clicked on the link.

Just before the new window opened, I saw another tweet from @hashable.. Oh great, a BOT... but I was already on my way.

Once at the site, I saw a log in screen but not a word about what the site was there for. Being the curios reporter of new apps that I am, I threw caution to the wind and put in my Twitter handle.

Logged in via Twitter and got another screen that wanted my email address, a bunch of data from LinkedIN and my ZIP CODE (???)

Then a 3rd screen wanted me to add some people I''ve never heard of, with an option to share that on Twitter. Under that, a list of Twitter friends already connected to me there.

I clicked through, but wait.. a POP UP asking me if I wanted to share my good fortune with the Twitterverse.

Finally, a home page with all sorts of goodies like all the other social media sites. Starting to look interesting.

Is it based on hashtags?

Is there a video, a demo, and option to not share this with all of you?

There it was.. the "How it Works" link that would tell me what I signed up for. I've share some of it below.

Hey, a nifty tool to let me put in two handles and have them both get a tweet. Just like I do every day with EVERY Twitter client out there. Who knows.. that might be useful, but here's why I didn't stick around to try it.

"We'll follow up"

If my friends don't enjoy the message from a service (not me).. they get another message!

My guess is that all the two people I intro have to do is JOIN #hashable..

But I can't confirm.. I've already disconnected from this one.

Amplify’d from hashable.com

There is a simple tool on the hashable.com homepage that can help you make introductions. You can use the tool to make an introduction through twitter or email. Using our integrated address book, you'll be able to easily search your twitter or email contacts and find people you'd like to connect. (Warning: this is highly addictive!)

We'll follow up

Hashable also follows up with your friends a few days later (via email or twitter) to see if they connected. Hashable will notify you once we hear from your friends.

Read more at hashable.com

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Tuesday, August 24, 2010

Amazing Twitter Stories

10 stories of people doing incredible things through Twitter

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Monday, August 09, 2010

Paying Less Attention to @ChrisBrogan. I can't switch to @jimkural

I love reading anything from Chris. Really enjoy hanging out when we can.

Sometimes I go days without seeing a twee from him (though other days I read several and the links and blog posts)

Is this bad?

Chris points out that we can't see everything and spend time with everyone.

I agree. If I didn't see Chris for a year, he'd still be my friend. With social media, I hear from him most days.

I had to mention Jim Kukral. After all, his new book is called ATTENTION (out tomorrow, buy a copy) Sheez, I hardly ever talk to Jim now. What will happen when HE gets more connections?

Amplify’d from inoveryourhead.net

If I spent 6 minutes a day with 100 Twitter friends, that’s 10 hours.

Only 100. If I gave ONLY 100 people some of my time, that’s 10 hours right there. No email. No work. No writing. No family life. 10 hours gone just to some tweets to individuals.

Email: I get just under 600 a day. Of those, I process about 120 myself. If I give each of those just 1 minute (and email takes much longer than tweets), that’s another 2 hours.

I’m up to 12 hours just to service a few hundred friends and colleagues.

We are setting ourselves up to be disappointments to many. Or that’s the feeling I’m getting way down deep in my gut and my bones. I feel it more and more every day. I feel people growing weary of the “Chris doesn’t have time” side of the Internet.

But this is unnatural. We didn’t used to have hundreds of thousands of contacts. Dunbar. 150. Right?

Read more at inoveryourhead.net

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Does Facebook Steal Your Time?

My friend, Dr. Phil (no, the other Dr. Phil) posted a quote that I liked and sent out as a tweet yesterday.

Both on Facebook and Twitter, we got replies from two kinds of people.

1. Those that wanted to tell us that sometimes worthless stuff is ok

2. Those that wanted to tell us to about the addictive nature of Facebook

I'm not an expert on the work of Benjamin Tregoe, but I'm pretty sure he was trying to tell us that getting a job done right is a waste of time if it's the wrong job.

If the project at hand is relaxing, taking time off, or whatever.. I don't think it's fall into the "need not be done at all" pile.

As for "Facebook time suck" .. PLEASE.. those games and annoying messages ARE NOT IN CONTROL. You are.

What we do with out time is a choice. If you have some kind of chemical imbalance or addiction, make the choice to now to do something about getting some help.

If you just spend a lot of time on social networking sites, it may be fun, there is a draw to it.. but take responsibility. It's your choice to be there, not an addiction.

Amplify’d from www.facebook.com
DrPhil Sebastian

DrPhil Sebastian “The very worst use of time
is to do something well that
need not be done at all.”
—BENJAMIN TREGOE

Read more at www.facebook.com

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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Friday, July 30, 2010

Amplify TwitCast Radio from Facebook

Here's my test of my Social Media Radio event on Facebook.

I often decorate the auto generated evens with an old photo.. This one is Leo Leporte meeting at BlogWorld where he said he'd come on the show when we stopped calling it "TwitCast" .. we did, and still awaiting his reply :)

(TWIT is a trademark of This Week in Technology show and NOT "short for Twitter.. I use it her for parody comic effect)

Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

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