“Make sure you’re really in to LinkedIn, not just using it as just as a cold, stiff place to stick your profile. It’s not just a resume online. It’s a place where you’re actually angling towards your future. If you’re seeking out some different kind of opportunity and your previous experiences don’t even include a line-up to it, we then write the experiences such that they highlight the parts that do a line-up to it. |
So for example, you are, I don’t know, a professional baker and you’re trying to get into the baking world and out of your old corporate job, then what you talk about is, you know, that you used to be a senior project manager of this organization and that during very difficult project meetings, you’d bring in your fresh baked whatevers – tell that story. My point is that your LinkedIn profile can speak of language that drives people to what they think they can do for work with you and how they should be viewing you, how they can couch you. The language of your LinkedIn profile is a very active, fluid thing that allows you not to gloss over bad parts of your past or anything like that but just to keep focusing people towards where you want things to go. Read more at www.keithferrazzi.com |
Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous
Labels: chris brogan, heat it up, linkedin, profile, stiff place