Great service on @VirginAmerica

Michael Arrington just had a pleasant experience on a Virgin Flight. Now all his @TechCruch readers know about it.

Whether you have 10 followers or 10 million, it's good to share the good and the bad. The good helps good companies do better, gives your network the heads up for better experiences themselves and shows the contrast of the bad ones.

I've been working on a few bad ones, some converts, and news in general. I really do try to share good service, people and products (like http://endor.se for sharing endorsements) and had to add this to balance my Amplify

Amplify’d from techcrunch.com

Case in point – I had just boarded the flight with my carry on luggage (the luggage that Delta says is too big, but Virgin seems not to mind). I was just about last on again, and even up in first class the luggage racks were mostly full. A women in coach with a violin came up and asked a flight attendant if she could find space for her instrument. Because the last thing you want to do is put an extremely fragile violin into the vagaries of the mysteriously brutal checked luggage system.

Molly Choma, the flight attendant, managed to coordinate the first class passengers to move their luggage around to accommodate the violin. There was a touchy moment involving the woman across from me and her Gucci bag, but otherwise everything went just fine. Read more at techcrunch.com

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Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous

Social Networking On a Plane

We spend a lot of money to show up for a conference, visit a potential client and put ourselves where the money is.

Airlines have tried to pretend we can have a party in the sky, but why not facilitate real conversation about business (when we want that)?

Technology could let us meet and connect with others going to the same event, or looking for a solution we have in hand.. often without getting out of our seats and comfort zones.

I think it's safe to say there could be as many prospects on a cross country flight as you might see at a trade show party. Not a sure fire business love connection, but better than treating us all like a big tube of cargo.

Amplify’d from www.buzzmachine.com

* This is the key to decommodifying the airline: What if you chose to fly on one airline vs. another because you knew and liked the people better? What if the airline’s brand became its passengers? What if the airline even found ways to encourage more interesting people to fly with them because they knew that would attract and retain passengers (they could offer discounts and benefits to people who are active and popular in the social network)? Right now, all you offer is seats and miles: commodities. How much richer this would be if you offered small societies. Yes, we could still get stuck next to a talkative bozo — but not if we could meet people and arrange our seats before the flight thanks to the social network. Next to the right person, I might even tolerate a middle seat. Read more at www.buzzmachine.com

See this Amp at http://bit.ly/ciUQX2

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Posted via email from Warren Whitlock's Best Seller Book Marketing Posterous