Warren on Book Marketing, Social Media, Twitter and More: You call this sceince? Silly Science Story of the Week:

The headline about Facebook unfriending caught my eye.
Read the 2nd paragraph. 1500 Tweets came in with opinions to form the database.. and then laugh at the first paragraph quoted.
#1 reason for unfriending is that people are bored with the friend.. DUH!
Presented as science?
Silly
Amplify’d from www.sciencedaily.com
Top Reasons for Facebook Unfriending
"Researchers spend a lot of time examining how people form friendships online but little is known on how those relationships end," said Christopher Sibona, a PhD student in the Computer Science and Information Systems program whose research will be published January by the Hawaii International Conference on System Sciences. "Perhaps this will help us develop a theory of the entire cycle of friending and unfriending."
After surveying more than 1,500 Facebook users on Twitter, Sibona found the number-one reason for unfriending is frequent, unimportant posts.
Read more at www.sciencedaily.com